what
who
where
LEXUS - Luxury of Choice TVC
Back
Lexus
decorative underline
Luxury of Choice Plug-In Hybrid
Unseen Growth:
Electrifying sales by redefining luxury.
Growth Unlocked:
  • Sales of Lexus hybrids, PHEV and EV models set a new record in Australia
  • Lexus achieved an all-time high of 76.5% electrified share across its lineup
  • Cut-through of 25%, well-above average for the category
strategy
creative
production
null Grid image item
null Grid image item
null Grid image item
null Grid image item
null Grid image item
null Grid image item
Campaign Information

Job Info

2026 © SAATCHI & SAATCHI
PRIVACY POLICY
LIGHT MODE