Saatchi & Saatchi acquires leading customer experience agency, MercerBell

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We are excited to announce the acquisition (100%) of MercerBell, Australia’s leading customer experience agency with a 65-strong team specialising in CRM & digital strategy, data analytics, creative & content and technology.

The new partnership allows Saatchi & Saatchi to offer clients a deeper capability in digital, data analytics, direct marketing and customer experience marketing through MercerBell.

The MercerBell team lead by Nick, Dave and MD Julie Dormand will continue to operate under the existing brand name and will relocate to Saatchi & Saatchi’s George Street offices.

Welcome to the family MercerBell !